Understand the key issues you’re encountering and will have while growing. Learn from the experts that have been there and done that.
You’re business should be freeing, not a burden. This 45 day intensive group is designed to build a better business.
Inside, you’ll get access to weekly coaching calls, real job site breakdowns, Q&A sessions, installer tools, marketing tips, and a crew of like-minded pros across the country.
Whether you’re installing metallic epoxy, flake floors, polished concrete, stains, or high-performance coatings, this is where you come to sharpen your craft, grow your confidence, and build a profitable business.
Master the essential steps of concrete grinding, profiling, and moisture mitigation to ensure a perfect bond for every coating.
Learn advanced techniques for mixing, pouring, and manipulating metallic epoxy to achieve stunning, high-end finishes.
Understand the correct use of primers, basecoats, topcoats, and sealers for durable and long-lasting floors.
Develop the skills to identify and fix common coating issues like bubbles, fisheyes, and delamination in real-world scenarios.
It’s a unifying force for the decorative concrete and coatings industry — bridging the gap between manufacturers, distributors, and installers with a real-world, no-BS, results-driven education platform
Get the real world time on floors to build your confidence, skills and techniques learned from the experts.
You’re business should be freeing, not a burden. This 45 day intensive group is designed to build a better business.
Inside, you’ll get access to weekly coaching calls, real job site breakdowns, Q&A sessions, installer tools, marketing tips, and a crew of like-minded pros across the country.
Whether you’re installing metallic epoxy, flake floors, polished concrete, stains, or high-performance coatings, this is where you come to sharpen your craft, grow your confidence, and build a profitable business.
Real-World Application – Learn systems in live environments, not just demo boards
System Install Mastery – From surface prep to final coat, learn end-to-end systems
Manufacturer-Aligned – Train with actual product lines, giving confidence to reps & contractors
Business Strategy & Scaling – Learn to price right, sell better, and scale your business smart.
Mindset & Accountability – Weekly check-ins, support, and real-life mentorship
Sales & Branding Confidence – Build a brand that sells itself and attracts clients with greater brand advocacy.
Concrete & Coatings Deep Dive – Learn the when, what, and why of material selection
Step-by-Step Systems – Follow proven frameworks at your own pace bringing peace of mind.
Lifetime Access & Updates – Always have a reference library at your fingertips when you need a contact.
The master class in epoxy coatings and concrete floors. Empowering you to grow your quality, business and become a true master.
Polished concrete is a perfect look in the most formal of settings as well as a practical durable solution for industrial design.
